What are the benefits of joining the Deep Tech Incubator?

Collaborating with a computer science student can be a strategic move for a Start Up company, offering benefits to both parties – the fresh perspective and up-to-date knowledge that a computer science student brings to the table, and the opportunity for the students to gain real-world experience and a platform to apply their skills in a practical setting.

Little Birdie is a Start Up focused on developing a subscription management app. Their decision to join the Deep Tech Incubator at Warwick was largely influenced by the opportunity to collaborate with a Computer Science student on their product development, which they saw as a major benefit of the program.

That 25 billion was being wasted every year on unused and unwanted subscriptions. People have kind of lost track of how many subscriptions they’re paying for. Barclay Card was saying anywhere between 500 to 1,000 per household. So we jumped on this and thought, wow!

Little Birdie is a subscription management app, aggregating them all into one place, to give you visibility, price comparison, switching. We’ve built some cool functionality that means you can even cancel from within the app.

To be part of Deep Tech Incubator at Warwick, we were really fortunate enough to meet Ryan. I’m a third-year computer science student at the University of Warwick. He’s leading on a lot of our coding and kind of software engineering.

I took over a bunch of code that somebody else had written. In the classroom, you wrote everything, you know why decisions were made. I had to untangle things and figure it out, and I think it was a whole new skill set in its own, that I couldn’t have learned in a classroom.

Taking an idea from a piece of paper into a real thing. Working with great people. We raised over 700k. Got approached by the Gadget Show on Channel 5. Delivering some real value and benefit to consumers as well.

Little Birdie comes from the old adage of, you know, a little birdie told me, giving you that sage advice at the moments that matter. That’s what Little Birdie is about – is giving you alerts and reminders at key moments to manage your subscriptions and bills.

Professor Andy Pardoe, Chair of the Deep Tech Innovation Centre, was able to introduce them to Ryan, a third year student keen to get involved with the Start Up to learn new skills.

             These students are often motivated by a genuine passion for solving complex problems and creating innovative solutions, aligning well with the entrepreneurial spirit of a Start Up. The enthusiasm and eagerness of students can infuse a Start Up with a dynamic energy, fostering a culture of continuous learning and adaptability.

Professor Andy Pardoe, Chair of the Deep Tech Innovation Centre

Making the Midlands a vibrant centre of innovation

The Deep Tech Innovation Centre, at Warwick aims to help you validate your ideas, develop your business plan and access networks of experts and investors in the Warwick Innovation District ecosystem.

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