To some it seems to come easy, to others it feels like an elusive mystery. The truth is winning and retaining customers is generally a hard won battle.

Winning & Retaining Customers Webinar Hosted by Business Ready – Friday 5th November 2021, 09:30 – 11:00 GMT

About this event

This highly interactive webinar reveals that although there is no quick fix to consistently winning and retaining customers, there are proven techniques and processes for doing so.

You will reflect on your own current activity and debate the possibilities with businesses from various sectors who are also keen to grow.

We will examine your proposition, ideal customers, sales process and the journey your prospects and customers take.

You will leave with the framework to plan and operate your own sales, marketing, retention and referrals.

A framework that can be monitored and adjusted to improve results and achieve desired growth.


These workshops are delivered as part of the Business Ready programme to support tech based and knowledge intensive small businesses, with high growth potential based in the Coventry & Warwickshire LEP area.

This project is part funded by the European Regional Development Fund, forming part of the CW Business: Start, Grow and Scale Programme.

About Business Ready

The Business Ready team at the University of Warwick Science Park support companies who are looking to grow to the next level.

What do we offer?

If you are a technology based or innovative business based in Coventry & Warwickshire we can offer a package of funded support bespoke to meet your business growth ambitions and needs.

Our team of business growth advisers and specialist mentors can support you with a range of issues including: accessing finance, accessing new products and accessing specialist skills & knowledge.

Contact us on: or 024 7632 3121

Photo credit: Blake Wisz